PACOM has appointed a new senior sales representative in India as part of a strategic growth program targeting commercial, telecommunications, banking, financial services, insurance and retail sectors throughout India.
Arun Datta has joined the PACOM team as Regional Sales Manager – India, based out of Mumbai. He brings with him a wealth of experience in the security sector, which he will be channelling into developing greater brand awareness of PACOM in India and driving the adoption of PACOM’s integrated security management solutions through face to face engagement with prospective customers, consultants and partners.
“PACOM has had a low key presence in India for some time, but we consider now to be the opportune moment to actively promote our services” states Arun. “We have identified a growing emphasis on digital management solutions that are readily able to integrate a wide range of security, fire and building systems on one unified platform, for centralized monitoring and control. PACOM’s product range meets this demand.”
PACOM offers two Open Platform security management systems for customers:
PACOM GMST and PACOM UnisonT that enable integration of an expansive range of third party systems. “Although designed for different applications and customers, our GMS and Unison systems both enable customers to utilize existing equipment where desirable and / or specify the most suitable security technologies for their purposes, without constraint. With the majority of solutions that are currently available in India, this is not possible; customer choice is restricted which has the potential to compromise security, safety and even business efficiency, as well as often resulting in more costly systems overall.”
Commenting on the appointment of Arun to help drive PACOM’s business in India, Giri Ramamoorthy, Director – Sales & Business Development-Asia,
states: “having a full time sales representative within the country is key for PACOM, as a local presence is considered essential if a business is to succeed in the expanding Indian market. Arun has a solid experience of ten years in the security sector, with his last post before joining PACOM being Regional Sales Manager-West India for Honeywell Security. His knowledge of this market is excellent and the enthusiasm and professionalism he brings to this role will enable us to open new doors in India at a time when budget allocation for security is growing but there is a skills shortage on the ground.”
According to IT research and advisory company Gartner, security spending is expected to reach $1.23 billion in 2016 in India. In 2014 security services accounted for 57% of total security revenue, which is likely to increase to 60% by 2019. Gartner puts this strong growth down to customers requiring external services to transform their security. Larger, more mature organizations in India are starting to take a risk-based approach to security spending and even smaller organizations are looking to improve their security. There is also an understanding that continuous monitoring and response needs to be at the core of an organizations’ security strategy.
Gartner points out that key security initiatives for most organizations in India include: security monitoring, identity governance and administration, mobile and cloud security governance, advanced threat defense, application security, security policy and program development.
“This change in attitude to organizations’ security requirements represent a maturing market that realizes its security provisions have to move forward in order to meet the challenges faced in today’s world” comments Giri.
“Installing modern security equipment is an integral part of this process, but those systems must be fully monitored if they are to be effective.
PACOM is ideally placed to offer customers an easy to implement, easy to use solution, with systems that have been tried and tested the world over.”
PACOM GMS and Unison are open protocol integrated security management platforms, integrating a wide range of PACOM and third party security and building management solutions on a single unified platform. PACOM GMS has been designed for remote management of multiple sites, whereas PACOM Unison is a campus style solution where local management is required.
In addition to the open platform approach adopted by PACOM, one of the other key differentiators in the Indian market is the level of service and support offered by the company. PACOM has a network of authorized Value Added Resellers (VARs) across India who have an in-depth knowledge of the company’s solutions and products. Through PACOM Value Added Resellers (VARs), customers can get local technical support, schedule a product demonstration, or attend training courses.
About PACOM Systems
PACOM Systems, a part of Stanley Black & Decker, is a global leader in remotely managed security systems. Pacom has been pioneering security solutions over IP networks for more than 30 years and is trusted by some of the world’s biggest financial institutions and central monitoring stations.
Pacom operates world-wide with representation in more than 70 countries and offices in Australia, Singapore, USA, United Kingdom, France, Spain and Sweden.